IRIS DENG

IRIS DENG

Product Designer with 7+ years of experience. I turn complex workflows into products people trust. And businesses scale with.

0 - 1 B2B/B2C Product /

Design Sytem /

Service Design /

Web Design /

Marketing /

Branding /

and more.

Fromideatoship,I'myourToronto-basedproductdesignpartner.Idissectcomplexproblemswithclarityandcraftthemintosolutionsthatmovebrandsandbusinessesforward.
Fromideatoship,I'myourToronto-basedproductdesignpartner.Idissectcomplexproblemswithclarityandcraftthemintosolutionsthatmovebrandsandbusinessesforward.
Fromideatoship,I'myourToronto-basedproductdesignpartner.Idissectcomplexproblemswithclarityandcraftthemintosolutionsthatmovebrandsandbusinessesforward.

Selected Work

Selected Work

-

Laboratory Information Management System

Coming soon…

B2B Healthcare

0 to 1

Design System

PPB Analytical

Reduced 28% inbound requests and enhance lab order management efficiency

B2B Healthcare

0 to 1

UX Research

SpectraLab Scientific

Improving buyers' decision-making experience by redesigning navigation to clarify a fragmented B2B journey.

B2B

E-commerce

UX/UI

SpectraLab Scientific

Maximum engagement and trust while speeding up team performance for a life sciences distributor

B2B

E-commerce

0 to 1

Science

Cannawires

Connecting cannabis business holders in one place to share information and amplify their impact in the community.

Branding

Media & News

Logo

TANGUX

Enhancing market competitive for a traditional bank by researching in young clients.

Brand Strategy

Market Research

Supernatures

Positioning strategy in marketing and digital platform development for a sustainable design & planning startup in New York City

Marketing Strategy

UX/UI

Services.

Services.

Services.

UX/UI & Product Design

From early discovery to scalable systems, I deliver end-to-end product design focused on solving real user problems through research, structure, and high-quality execution.

Webapp & Apps

Websites

Research & strategy

Responsive

Research & strategy

Responsive

Information architecture

Journey mapping & flows

Design Systems

Journey mapping & flows

B2B / B2C

B2B / B2C

0 to 1

Ecommerce

Startups

AI-Enhanced Development

AI-Enhanced Development

Design-driven development supported by AI tools to accelerate prototyping, implementation, and iteration without sacrificing quality. Complex development support by our engineering team~

Rapid prototyping & MVPs

AI-assisted workflows

SEO Growth

AI-assisted workflows

SEO Growth

Frontend & Backend

React applications

CMS Intergration

CMS Integration

Framer

Webflow

Framer

Webflow

Figma

vscode

intellij

Branding

Branding

Strategic brand development that translates identity into consistent, scalable visual systems across all touchpoints.

Brand guideline

Marketing materials

Event design

Event design

Branded UI components

Branded UI components

Let's
Connect.

Let’s talk. From early ideas to design, development, and final launch.

copyright © 2026 Iris Deng.

Have an idea in mind?

Let's
Connect.

Let’s talk. From early ideas to design, development, and final launch.

copyright © 2026 Iris Deng.

Have an idea in mind?

Let's
Connect.

Let’s talk. From early ideas to design, development, and final launch.

copyright © 2026 Iris Deng.

Have an idea in mind?

Let's
Connect.

Let’s talk. From early ideas to design, development, and final launch.

copyright © 2026 Iris Deng.

Have an idea in mind?